Abu Garcia

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Three years after First World War in 1921 in Svängsta, Sweden, Carl August Borgström founded AB Urfabriken.

The company had nothing to do with fishing gear at that time.

They manufactured pocket watches and taxi meters.
Unfortunately, Second World War caused a decline in the demand for taxi meters.

Abu decided to redirect its precision skills. The development of precision fishing reels.

In 1941 The first Abu Garcia fishing reel, the ABU Record® was introduced.